Rob Gronkowski revealed what life after football will look like for him on Tuesday, as the former Patriots tight end announced that he has partnered with Abacus Health to launch a line of cannabidiol (CBD) products.

CBD is a nonintoxicating cannabinoid found in cannabis and hemp. Gronkowski, speaking at a press conference in New York City, said that such products have been essential to his recovery from a nine-year NFL Hall of Fame career that ended prematurely this past offseason thanks to a myriad of injuries. Now, he wants to get sports leagues, including the NFL, to lighten up when it comes to penalizing athletes for using CBD products.

“For the first time in more than a decade, I am pain-free,” Gronkowski said, noting that CBD products became a part of his life after he retired following the 2018 season. “And that is a big deal.”

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By Parija Kavilanz, CNN Business –

The CBD gold rush has begun.

CBD, the chemical found in hemp and marijuana plants, is showing up in shampoos, lattes, body oils, gummy bears and dog treats. It’s being sold in coffee shops and farmer’s markets, mom-and-pops and high-end department stores and most recently, drugstore chain CVS.

“Literally overnight, you’re seeing CBD all around you and in everything,” said Troy Dayton, CEO of The Arcview Group, an Oakland, California-based cannabis investment and research firm. “This is a product that is going from relative obscurity to being on everyone’s mind: producers, consumers and especially entrepreneurs.”

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